Advanced
Our advanced section explores specialised topics for experienced journalists seeking to deepen their expertise. Develop your skills in data journalism, multimedia storytelling, investigative techniques, and complex narrative structures that elevate reporting to the next level. All our material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.
Brand values in news
All news organisations have values. They are the biggest part of the organisation’s brand. Journalists need to uphold these brand values at all times.
The essential role of journalism
Journalism isn’t just reporting, it’s witnessing history, challenging power, amplifying unheard voices, and making sense of a chaotic world.
Planning effective election coverage
Planning is essential for journalists to produce effective election coverage.
Tips for motivating journalists
Daily news meetings should be inclusive and agenda-setting. Editors must foster a culture of original ideas and risk-taking to keep staff motivated and alert.
Fake news and trust chains
"Fake news" encompasses two distinct concepts: fabricated stories masquerading as truth and the dismissal of legitimate news as false.
Using AI as a newsroom tool
Discover the pros and cons of AI in news production. We interview Google Gemini to explore how artificial intelligence views its growing role in journalism.
Examining rumour to find facts
The role of a journalist is to publish facts. To do that they often have to examine rumour and gossip as part of the newsgathering process.
What is data journalism?
Data journalism, also known as data-driven journalism, is the process of finding, understanding, and processing information in order to produce news stories.
Health reporting for beginners
Most journalists are generalists, who can cover any kind of story. But there is also a place for specialists, providing expertise on particular subjects.
Interviewing without questions
Some interviews don't have to be a rigid question-and-answer session. A more conversational approach - without asking a single question - can sometimes yield richer insights.
Making a documentary
A free step-by-step guide for journalists who want to learn how to make documentaries.
Beyond basic fact-checking
Fact-checking is a complex, evidence-based process which goes beyond simple verification, demanding critical thinking and contextual analysis.
Climate change – language
Climate change is a complex and urgent story, demanding careful consideration of tone and language from the journalists covering the issue.
Covering climate change
Reporting on climate change presents journalists with major hurdles, as it's a topical, controversial subject rooted in complex scientific research.
Detecting AI-generated images
How can journalists identifying fake photographs with so many dramatic images being shared at speed on social media.














