Training
Training modules for those involved designing and delivering training courses for journalists and media managers, often referred to as TOT.
Maximising the impact of media training
Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.
The essential qualities of a media trainer
What it takes to be a media trainer
Media trainers must have recent, valid experience of all they teach. They need to understand the pressures...
Evaluating the impact of training
The evaluation process at the end of a media training session begins the moment you are engaged by the media organisation you are being asked to help because this is when you know the expectations and deliverables.
Wanted, your media know-how
Are you a journalist, media manager or media trainer with some tips to share for the benefit of others? If so, please consider submitting a training module to Media Helping Media.
Five essential steps for media training
For international media training to be successful, tried, tested and proven case studies from a similar region are needed. Theory has limited value, as do examples of what works in the West.
Adopting the right attitude for media training
A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them. Some fairly strong points made by participants.
How to design a successful media training plan
A well-designed media training plan could make the difference between the success and the failure of a media business. Get it wrong and you could be adding to the problems you were asked to address.
How media assistance could improve
Trainers have as much to learn as they have to give. That’s the message to those offering media assistance in transition and post-conflict countries from some of those on the receiving end.
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Newspaper audience research Q & A
Audience research is essential if a newspaper is to remain relevant and generate revenue, but some publishers fail to gather adequate audience feedback. Here are some issues newspaper publishers should consider.
Vision, accountability and transparency
A media organisation must be clear about what it stands for. If your audience puts its trust in the news you produce, then you need to set out your editorial values and be ready to be judged.
Establishing a market differential with original journalism
This module is about producing original, in-depth, issue-led journalism designed to inform the public debate and meet the needs of your target audience while giving you a market differential.