Learn how to master political interviews, respond to scripted answers, and ask the follow up questions that will uncover the facts the public needs to hear.
Interviewing politicians is an essential skill for any journalist. Your role is not to win an argument, but to act as a bridge between those in power and the public.
This guide provides a clear path to conducting professional, effective, and fair political interviews. It’s based on the article How to interview politicians, which we recommend you read before using the checklist below.
- [ ] Focus on your audience: Keep in mind that you are asking questions on behalf of the public. Your goal is to provide them with the facts they need to make informed choices, not to show how clever you are.
- [ ] Research the subject thoroughly: You do not need to be an expert on everything, but you must know the facts of the specific topic. Good research prevents the politician from misleading you with incorrect information.
- [ ] Keep your questions simple: Use short, direct questions. Avoid complex language. Stick to the basics: who, what, why, where, when, and how. The simpler the question, the harder it is for a politician to avoid it.
- [ ] Stay calm and professional: Never lose your temper or trade insults. If you start to raise your voice, you lose control of the interview and your professional reputation will suffer.
- [ ] Do not make deals: Never agree to specific questions or no-go areas before the interview starts. Your integrity as a journalist depends on your independence and fairness.
- [ ] Watch out for the script: Politicians often use spin doctors to prepare rehearsed answers. If they try to change the subject to a prepared talking point, politely but firmly bring them back to your question.
- [ ] Be ready for the dodge: If a politician does not answer your question, do not be afraid to ask it again. You can rephrase it slightly, but keep pressing until you get a clear response.
- [ ] Prioritise your main points: Ask your most important questions first. Interviews, especially for radio or television, can be cut short. Do not leave your best question for the end.
- [ ] Remain flexible and listen: While you should have a list of questions, listen closely to the answers. Be ready to follow up on new or unexpected information rather than just sticking to your notes.
- [ ] Control the final word: Politicians love to end with a rehearsed slogan. You can prevent this by briefly summarising the key points of the interview at the end to ensure the audience has a clear takeaway.
Summary
Interviewing politicians is about accountability and public service. By staying prepared, keeping questions simple, and maintaining your professional cool, you ensure that the truth reaches your audience.
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