Hosted by the Fojo Media Institute
Media Helping Media is hosted by the Fojo Media Institute at Linnaeus University.
Media Strategy
Our strategy section explores long-term planning and sustainable development for news organisations. Examine digital transformation, newsroom convergence, audience engagement, revenue diversification, organisational change management, and business models that support quality journalism. All material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.
Project management in media
Media houses continually revise their output to ensure that they retain the existing audience and attract new listeners, viewers, and readers.
A proven way to finance independent media
The Media Development Investment Fund (MDIF) offers a distinctive route to media sustainability, combining mission-driven financing with deep strategic support to strengthen independent journalism worldwide.
Funding the news – a guide to sustainability
Explore sustainable business model strategies for media managers launching news outlets planning for long-term growth and stability.
Planning a journalistic collaboration
Here we look at the practical steps needed in setting up an editorial collaboration with another news organisation or other information source.
Forward planning for media organisations
This module looks at how media organisations need to plan ahead in order to produce original content that informs the public debate and makes the most efficient use of resources.
Organisations supporting independent media
We have compiled a list of organisations that offer operational, strategic, and financial/business support for independent media, helping outlets survive, grow, and enhance their impact.
Creating a current affairs programme
In this article we look at the steps involved in creating a radio news and current affairs programme based on the needs of the target audience.
Developing a media sales strategy
Sales is one of the most important elements of a media company's commercial strategy. The sustainability of the business relies on its ability to generate income.
Creating a distinctive radio station sound
A radio station can only achieve impact if it has a unique and consistent sound and delivers content that the listeners can relate to.
Community radio project plan
Launching a community radio station is a complicated exercise with lots of overlapping elements. The most important thing to do, before you do anything else, is to stop and think.
Moving to cloud-based publishing
Discover how a media house in Slovakia slashed costs, increased productivity, and introduced newsroom efficiencies by publishing in the cloud.
Knowing your audience
Identifying the target audience and discovering the information needs of readers, listeners and viewers, is essential for formulating an editorial proposition.
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Content released under Creative Commons
The content on Media Helping Media (MHM) is released via Creative Commons BY NC SA 4.0.