Sample Category Title
Sample Category Description. ( Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. )
Getting the best out of a news meeting
Newsroom meetings are essential for providing a clear outline of what news stories are going to be covered during the day.
Organising effective newsgathering
Here we look at ways to set up a strong newsgathering team from planning, production through to output.
The role of the news producer
The news producer has an essential role to play in any news organisation. Their job is to ensure that the material that is published is of the highest quality.
Adopting the ‘big story’ approach
Planning is critically important in the news business. It’s the mark of professionalism and the essence of good coverage. But there are some things you can’t plan.Big stories happen out of the blue. And when they happen you have to spring into action immediately.
In-depth proactive journalism
Proactive journalism is an approach to newsgathering where reporters take the initiative in seeking out stories.
Tool: Story Weighting System
Different news stories have a different value for your audience and for your business. Giving news items a 'weighting' can lead to impact and efficiencies.
When a ‘big story’ breaks
Big stories happen out of the blue. And when they do newsrooms have to spring into action immediately.
Tool: The Content Value Matrix
In this article we look at the 'content value matrix, a tool designed to help media managers prioritise effort and resources on the stories that really matter to the target audience.
You might also likeRELATEDRecommended to you
Adjectives and adverbs in journalism
When it comes to writing - not just news writing but any kind of writing - adjectives and adverbs have a bad reputation.
Using the right words
Words are the essential tools of journalism. They convey meaning and help the audience understand the issues we are covering. So they need to be used properly.