Management

A radio station can only achieve impact if it has a unique and consistent sound and delivers content that the listeners can relate to.

Introducing a converged news operation is rarely easy. Those trying to introduce changes in workflows, roles and responsibilities are often met with resistance.

A list of sustainable business models for media managers who are planning to start a media outlet in economically challenging circumstances.

A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them. 

Trainers have as much to learn as they have to give. That’s the message to those offering media assistance in transition and post-conflict countries from some of those on the receiving end.

The following curriculum is designed for journalists who want to improve their skills, and for journalism trainers to adapt and use.

In this example, we were asked at short notice to help produce a televised debate between political candidates before a general election. We had three-and-half weeks to make it happen.

In this article we look at the steps involved in creating a news and current affairs programme based on the needs of the target audience.

A media house needs to be continually assessing whether its output is meeting the needs of the audience and achieving business targets.

We have compiled a list of organisations that offer operational, strategic, and financial/business support for independent media, helping outlets survive, grow, and enhance their impact.

This article sets out the process for producing original, in-depth, issue-led journalism designed to inform the public debate.

A media organisation must always remain alert to changing audience demand and behaviour. This involves continually examining what is produced to ensure that it is relevant to those who consume it.

A media organisation needs to be clear about what it stands for in order to win the trust of the audience.

Sales is one of the most important elements of a media company's commercial strategy. The sustainability of the business relies on its ability to generate income.