Management

In a rapidly shifting media landscape, where consumers have more choice than ever, a deep understanding of the audience has become essential for all media companies.

We have compiled a list of organisations that offer operational, strategic, and financial/business support for independent media, helping outlets survive, grow, and enhance their impact.

A media house needs to be continually assessing whether its output is meeting the needs of the audience and achieving business targets.

A well-designed media training plan could make the difference between the success and the failure of a media business.

The evaluation process at the end of a media training session begins the moment you are engaged by the media organisation you are being asked to help because this is when you know the expectations and deliverables.

One of the first steps in delivering training is to articulate the ground rules. Participants need to know what to expect and what is expected of them

A media house needs to be continually assessing whether its output is meeting the needs of the audience and achieving business targets.

Media organisations need to ensure that the content they produce is available on every device the audience turns to for information.

Audience research is essential if a newspaper is to remain relevant and generate revenue, but some publishers fail to gather adequate audience feedback.

This article sets out the process for producing original, in-depth, issue-led journalism designed to inform the public debate.

Is your news organisation and its output male dominated? Are women fairly represented in newsroom leadership roles and the stories covered?

This module looks at how media organisations need to plan ahead in order to produce original content that informs the public debate and makes the most efficient use of resources.

If you are planning a media project - whether it be a new programme, covering a live event, launching a new product, there are certain rules you should observe.

A list of sustainable business models for media managers who are planning to start a media outlet in economically challenging circumstances.