Management

Tool: The Content Value Matrix

In this article we look at the 'content value matrix, a tool designed to help media managers prioritise effort and resources on the stories that really matter to the target audience.

Tool: Story Weighting System

Different news stories have a different value for your audience and for your business. Giving news items a 'weighting' can lead to impact and efficiencies.

Community radio running order

The following is a 24-hour daily schedule for a community radio station, balancing core programming elements with listener engagement and local relevance.

Convergence: workflows, roles and responsibilities

A converged newsroom operates like a 'content factory', with a centralised 'command and control' desk responsible for all news intake, production and output.

Adopting the ‘big story’ approach

Planning is critically important in the news business. It’s the mark of professionalism and the essence of good coverage. But there are some things you can’t plan.Big stories happen out of the blue. And when they happen you have to spring into action immediately.

Creating a vibrant newsroom culture

The output of a news organisation is determined by how well the newsroom is run. A well-managed newsroom is more likely to produce compelling and engaging content focused on audience need.

When a ‘big story’ breaks

Big stories happen out of the blue. And when they do newsrooms have to spring into action immediately.

Organising effective newsgathering

Here we look at ways to set up a strong newsgathering team from planning, production through to output.

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Journalism and the public interest

A journalist has no right to intrude on the personal lives of others except in cases where doing so will serve the public interest. We need to be crystal clear on what we mean by public interest.

Why some news stories are rejected

There will be times when a news story is withheld from publication, we look at why, what changes might be needed, and how to make sure a story is ethical and legally safe.

Module: Strategic thinking for media managers

This free educational module is designed to teach media managers the essential steps needed for developing a successful strategy for their organisations.