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In this example, we were asked at short notice to help produce a televised debate between political candidates before a general election. We had three-and-half weeks to make it happen.

Introducing a converged news operation is rarely easy. Those trying to introduce changes in workflows, roles and responsibilities are often met with resistance.

Successful media projects, whether new programmes, live event coverage or product launches, rely on following specific regulatory rules and industry guidelines.

Failure to recognise and keep up with changing audience behaviour is one of the most common reasons for media organisations struggling.

The corporate plan is the most important tool in a media chief executive’s toolbox. Without it the media organisation can become lost and directionless.

Newsroom collaboration empowers diverse media outlets to produce original, in-depth investigative reports, broadening the reach and impact of modern journalism.

Media managers need to set clear objectives for all staff in order to get the best out of those who work for the news organisation.

Empowered audiences now act as superusers, creating and sharing content to offer alternative information channels beyond mainstream media providers.

This module looks at how media organisations need to plan ahead in order to produce original content that informs the public debate and makes the most efficient use of resources.

Discover how a media house in Slovakia slashed costs, increased productivity, and introduced newsroom efficiencies by publishing in the cloud.

Does your media organisation have a social media strategy. Does it reach out and connect with your audience on every device they are turning to for information?

Sustainable business models for media managers launching outlets in tough economic climates. Explore resilient strategies for long-term growth and stability.