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A media organisation needs to be clear about what it stands for in order to win the trust of the audience.

Knowing your audience and understanding the issues they face are essential factors in developing a compelling editorial proposition.

The Media Development Investment Fund (MDIF) offers a distinctive route to media sustainability, combining mission-driven financing with deep strategic support to strengthen independent journalism worldwide. 

Newsroom collaboration empowers diverse media outlets to produce original, in-depth investigative reports, broadening the reach and impact of modern journalism.

A media house needs to be continually assessing whether its output is meeting the needs of the audience and achieving business targets.

A media business is like a table with four legs - the target audience, the editorial proposition, values, and the market.

This article sets out the process for producing original, in-depth, issue-led journalism designed to inform the public debate.

In this article we look at the steps involved in creating a radio news and current affairs programme based on the needs of the target audience.

Empowered audiences now act as superusers, creating and sharing content to offer alternative information channels beyond mainstream media providers.

A converged news operation offers improved quality control, more efficient workflows, cost savings, a steady flow of original journalism across all devices, and new resulting business opportunities.

Successful media projects, whether new programmes, live event coverage or product launches, rely on following specific regulatory rules and industry guidelines.

Sustainable business models for media managers launching outlets in tough economic climates. Explore resilient strategies for long-term growth and stability.