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Here we look at the practical steps needed in setting up an editorial collaboration with another news organisation or other information source.

Successful media projects, whether new programmes, live event coverage or product launches, rely on following specific regulatory rules and industry guidelines.

The Media Development Investment Fund (MDIF) offers a distinctive route to media sustainability, combining mission-driven financing with deep strategic support to strengthen independent journalism worldwide. 

Identifying the target audience and discovering the information needs of readers, listeners and viewers, is essential for formulating an editorial proposition.

A media organisation must always remain alert to changing audience demand and behaviour. This involves continually examining what is produced to ensure that it is relevant to those who consume it.

In a rapidly shifting media landscape, where consumers have more choice than ever, a deep understanding of the audience has become essential for all media companies.

Knowing your audience and understanding the issues they face are essential factors in developing a compelling editorial proposition.

Media managers need to set clear objectives for all staff in order to get the best out of those who work for the news organisation.

Failure to recognise and keep up with changing audience behaviour is one of the most common reasons for media organisations struggling.

A media business is like a table with four legs - the target audience, the editorial proposition, values, and the market.

In this article we look at the steps involved in creating a radio news and current affairs programme based on the needs of the target audience.

Is your news organisation and its output male dominated? Are women fairly represented in newsroom leadership roles and the stories covered?