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Does your media organisation have a social media strategy. Does it reach out and connect with your audience on every device they are turning to for information?

Launching a community radio station is a complicated exercise with lots of overlapping elements. The most important thing to do, before you do anything else, is to stop and think.

Introducing a converged news operation is rarely easy. Those trying to introduce changes in workflows, roles and responsibilities are often met with resistance.

Empowered audiences now act as superusers, creating and sharing content to offer alternative information channels beyond mainstream media providers.

Sales is one of the most important elements of a media company's commercial strategy. The sustainability of the business relies on its ability to generate income.

Newsroom collaboration empowers diverse media outlets to produce original, in-depth investigative reports, broadening the reach and impact of modern journalism.

A media business is like a table with four legs - the target audience, the editorial proposition, values, and the market.

In this example, we were asked at short notice to help produce a televised debate between political candidates before a general election. We had three-and-half weeks to make it happen.

The Media Development Investment Fund (MDIF) offers a distinctive route to media sustainability, combining mission-driven financing with deep strategic support to strengthen independent journalism worldwide. 

A converged news operation offers improved quality control, more efficient workflows, cost savings, a steady flow of original journalism across all devices, and new resulting business opportunities.

Failure to recognise and keep up with changing audience behaviour is one of the most common reasons for media organisations struggling.

Here we look at the practical steps needed in setting up an editorial collaboration with another news organisation or other information source.