Advanced journalism
Our advanced section explores specialised topics for experienced journalists seeking to deepen their expertise. Develop your skills in data journalism, multimedia storytelling, investigative techniques, and complex narrative structures that elevate reporting to the next level. All our material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.
Climate change – language
Climate change is a complex and urgent story, demanding careful consideration of tone and language from the journalists covering the issue.
The importance of keeping records
Journalists who want to inform the audience need to keep records so that they can add context to breaking news stories without having to rely on others for background information
Fake news and trust chains
"Fake news" encompasses two distinct concepts: fabricated stories masquerading as truth and the dismissal of legitimate news as false.
Tool: Story Weighting System
Different news stories have a different value for your audience and for your business. Giving news items a 'weighting' can lead to impact and efficiencies.
Setting online news priorities
Modern news sites act as converged content factories, delivering information across all user devices through a streamlined, multi-platform digital newsroom.
The role of the media lawyer
Many news stories involve straightforward reporting on events, but some more complex stories might require legal advice before they are published.
Protected: Guidelines for the use of AI in news
Media organisations using AI must set clear guidelines for newsgathering and production to protect journalistic integrity and maintain essential audience trust.
Systems thinking for journalists
Systems thinking empowers journalists to provide deeper more meaningful news coverage by moving beyond surface-level reporting to uncover underlying related facts.
Editorial independence during elections
Election coverage is one of the most critical responsibilities of the media. It shapes public discourse, informs voters, and plays a vital role in safeguarding democracy.
Tips for motivating journalists
Daily news meetings should be inclusive and agenda-setting. Editors must foster a culture of original ideas and risk-taking to keep staff motivated and alert.
Specialisms in journalism
Specialist reporting means going beyond general news coverage in order to develop deep expertise, insight and trust in a particular subject area.
False equivalence and false balance
Journalists can sometimes present an inaccurate or false version of events by trying too hard to 'balance' a story or incorrectly treating elements of a story as being roughly equal.
Handling story leaks and tip-offs
A critical factor for journalists when handling and disseminating leaked material is the need to take account of the motives of the leaker.
Journalism and activism
Can a journalist also be an activist for a cause without compromising the core editorial values of journalism?
Using AI as a newsroom tool
Discover the pros and cons of AI in news production. We interview Google Gemini to explore how artificial intelligence views its growing role in journalism.
Investigating election irregularities
What should journalists look out for when covering elections? We look at five areas.
Examining rumour to find facts
The role of a journalist is to publish facts. To do that they often have to examine rumour and gossip as part of the newsgathering process.
Understanding post-truth in journalism
For journalists, post-truth represents a critical challenge to our core mission of informing the public with accurate, verified information. Here we look at how journalists should handle post-truth content.
Causes of climate change
Journalists must avoid providing false equivalence and false balance when covering news stories – particularly climate change.
Managing a news website’s front page
The journalist in charge of a news website is like a shopkeeper who sets out their stall. If the items are badly displayed the customer might miss them, if they are not fresh people won't buy them.
What is data journalism?
Data journalism, also known as data-driven journalism, is the process of finding, understanding, and processing information in order to produce news stories.
Updating an online news item
Journalists working on a news website are responsible for publishing content on every device their users to turn to in order to access information.






















