Training of Trainers

Training advice for those involved in designing and delivering training courses for journalists and media managers, often referred to as TOT.

Gap analysis in media training

Training of Trainers

Designing a media training plan

Training of Trainers

Basic rules for delivering training

The qualities required for media training

A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them.

Training needs assessment

Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.

Evaluating the impact of training

The evaluation process at the end of a media training session begins the moment you are engaged by the media organisation you are being asked to help because this is when you know the expectations and deliverables.

International media training

Those invited to help the media overseas need to ensure that the training they offer is continually refreshed in order to stay relevant and useful.

Evaluation, impact, and assessment

Training should always be judged by its effectiveness, and there are several tools for measuring success.

Gap analysis in media training

'Gap analysis' is an essential part of any 'training of trainers' (ToT) programme because it helps identify the specific needs of participants.

Media training requirements

For international media training to be successful, tried, tested and proven case studies from a similar region are needed.

What it takes to be a media trainer

Media trainers must have recent, valid experience of all they teach. They will not earn the respect of course participants if they can't relate to the issues they face.