Training of Trainers
This section contains advice for those involved in designing and delivering training for journalists and media managers. See our site map for all related articles.
Build your own journalism training course
Editors who want to improve their news output and raise the professionalism of their staff now have access to free training materials.
How media assistance could improve
Trainers have as much to learn as they have to give. That’s the message to those offering media assistance in transition and post-conflict countries from some of those on the receiving end.
SMART objectives for media training
Those delivering media training need to focus on SMART objectives, which are specific, measurable, achievable, relevant, time-bound.
Developing the potential of your staff
Media training is about investing in people - your staff. They are your most precious resource.
Evaluation, impact, and assessment
Training should always be judged by its effectiveness, and there are several tools for measuring success.
Evaluating the impact of training
The evaluation process at the end of a media training session begins the moment you are engaged by the media organisation you are being asked to help because this is when you know the expectations and deliverables.
Basic rules for delivering training
One of the first steps in delivering training is to articulate the ground rules. Participants need to know what to expect and what is expected of them
Training needs assessment
Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.
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