Training of Trainers

SMART objectives for media training

Those delivering media training need to focus on SMART objectives, which are specific, measurable, achievable, relevant, time-bound.

Training needs assessment

Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.

International media training

Those invited to help the media overseas need to ensure that the training they offer is continually refreshed in order to stay relevant and useful.

Wanted, your media know-how

Have you got any journalism expertise that you are willing to share with others? If so, please get in touch.

Training of Trainers (ToT)

Training of Trainers (ToT) courses are designed to equip individuals with the skills and knowledge needed to train others.

Learning management systems

Learning Management Systems (LMS) are increasingly becoming the digital backbone of all media training, in particular Training of Trainers (ToT) courses.

The qualities required for media training

A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them. 

Evaluation, impact, and assessment

Training should always be judged by its effectiveness, and there are several tools for measuring success.

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