Training of Trainers
Our training of trainers (ToT) section provides essential guidance for journalism educators and training professionals. Develop effective teaching methods, curriculum design skills, assessment techniques, and adult learning approaches that create engaging, impactful training experiences for journalists at all career stages. All material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.
Basic rules for delivering training
One of the first steps in delivering training is to articulate the ground rules. Participants need to know what to expect and what is expected of them
Tool: SMART objectives for media training
Those delivering media training need to focus on SMART objectives, which are specific, measurable, achievable, relevant, time-bound.
What it takes to be a media trainer
Media trainers must have recent, valid experience of all they teach. They will not earn the respect of course participants if they can't relate to the issues they face.
Training needs assessment
Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.
The qualities required for media training
A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them.
International media training
Those invited to help the media overseas need to ensure that the training they offer is continually refreshed in order to stay relevant and useful.
Improving media assistance
Media assistance is a two-way process in which providers have as much to learn as they have to give, according to those on the receiving end.
Designing a media training plan
A well-designed media training plan could make the difference between the success and the failure of a media business.
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Reporting from conflict zones
When reporting from a conflict zone a journalist needs to be sensitive, understand history and cultural issues, and put people first
Lesson: Editorialising is not for news
This lesson plan teaches students the importance of avoiding all forms of editorialising when producing news journalism.
News sources and the ‘so what’ factor
Every news story needs at least one reliable source that is able to share information that helps the journalist get to the facts.










