In association with Fojo Media Institute, Linnaeus University, Sweden

Basic journalism

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Using the right words

Words are the essential tools of journalism. They convey meaning and help the audience understand the issues we are covering. So they need to be used properly.
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The power of quotes in journalism

Quotes can define an era, a person, or a story. Used thoughtfully, they transform reporting from factual to memorable, from clear to compelling.
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What is news?

What is news? Beyond facts, it’s the stories that truly matter to people. Explore why human interest and personal relevance are at the heart of every headline.
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Clarity is as important as accuracy

Journalists must write clearly as well as accurately using accessible language that the audience can understand.
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SIFT for fact-checking

Journalists who are committed to fact-checking, as we should all be, have several methods available to help them deal with fake news.
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News sources and the ‘so what’ factor

Every news story needs at least one reliable source that is able to share information that helps the journalist get to the facts.
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Tool: News story checklist

The follow is a structured checklist tool for journalists to consider in order to ensure they produce strong news stories.
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Pitching a news story to an editor

Whether you're a journalist or reporter, learn how to pitch stories effectively to ensure they are accepted by your editor every time.
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Parliamentary reporting for beginners

To cover parliament, a journalist must master local laws, procedure, and political parties, backed by a solid grasp of history.
The inverted pyramid in journalism

The inverted pyramid

The inverted pyramid model puts key news first, followed by supporting details, with the least important background information at the base of the article.
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Grammar for journalists

Journalists need to observe important grammatical rules when writing news stories and avoid common mistakes that could confuse the audience.
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The power of words

Journalists need to understand the power of using the right words when writing news stories

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