Advanced journalism

Our advanced section explores specialised topics for experienced journalists seeking to deepen their expertise. Develop your skills in data journalism, multimedia storytelling, investigative techniques, and complex narrative structures that elevate reporting to the next level. All our material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.

Slide by David Brewer released via Creative Commons BY-NC-SA 4.0.

Managing a news website’s front page

The journalist in charge of a news website is like a shopkeeper who sets out their stall. If the items are badly displayed the customer might miss them, if they are not fresh people won't buy them.
Online editor in Vietnam - image by Media Helping Media released by Creative Commons BY-NC-SA 4.0

Updating an online news item

Journalists working on a news website are responsible for publishing content on every device their users to turn to in order to access information.
"Working late" by Alan Cleaver is licensed under CC BY 2.0.

Why follow-up journalism matters

Most news stories need following up. If the original has any value, there will be angles worth developing. If you fail to do so, you let your audience down.
Image of a news conference courtesy of Mariusz Kaminski

Brand values in news

All news organisations have values. They are the biggest part of the organisation’s brand. Journalists need to uphold these brand values at all times.
Media coaching image courtesy of Delanoye released via Creative Commons BY-NC 4.0

How to handle a media-trained interviewee

How do you interview someone who has been trained to avoid your questions? You have to recognise the techniques, stay calm, and keep digging for facts.
Image of a journalist covering a traumatic incident created with Google Gemini AI by Media Helping Media

Journalism, trauma and stress

Journalists frequently face trauma that affects their wellbeing and work. Explore essential support services for managing work-related stress and trauma.
Uk Prime Minister Keir Starmer interviewed by the BBC - image by Number 10 released under Open Government Licence v3.0

How journalists hold power to account

Public service journalism plays a crucial role in society by ensuring that those in power are held accountable for their actions. Discover how that plays out.
Slide by David Brewer released via Creative Commons BY-NC-SA 4.0.

Planning effective election coverage

Planning is essential for journalists to produce effective election coverage.
Image of a journalist covering a health beat/round - created using Imagen 3 by David Brewer of MHM

Health reporting for beginners

Most journalists are generalists, who can cover any kind of story.  But there is also a place for specialists, providing expertise on particular subjects. 
Image by Dave Null released via Creative Commons CC BY-NC 2.0

A journalist must not have an agenda

Our role as journalists is to unearth information, prepare it and then display it for the benefit of the audience. We are not there to fabricate, manipulate or force.
Image to illustrate specialist reporting created with Google Gemini

Specialisms in journalism

Specialist reporting means going beyond general news coverage in order to develop deep expertise, insight and trust in a particular subject area. 
Image of a journalist in a refugee camp - created by Microsoft's AI Image Designer

Using AI for story development

How artificial intelligence (AI) can help a journalist brainstorm a story in order to discover multiple news angles

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