Training of Trainers
The MHM public service journalism curriculum
The following curriculum is designed for journalists who want to improve their skills, and for journalism trainers to adapt and use.
Training needs assessment
Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.
Tool: Evaluation and Impact Assessment
Training should always be judged by its effectiveness, and there are several tools for measuring success. The following is to evaluate the assess the impact of the training.
What it takes to be a media trainer
Media trainers must have recent, valid experience of all they teach. They will not earn the respect of course participants if they can't relate to the issues they face.
Build your own journalism training course
Editors who want to improve their news output and raise the professionalism of their staff now have access to free training materials.
International media training
Those invited to help the media overseas need to ensure that the training they offer is continually refreshed in order to stay relevant and useful.
Tool: SMART objectives for media training
Those delivering media training need to focus on SMART objectives, which are specific, measurable, achievable, relevant, time-bound.
The qualities required for media training
A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them.