Training of Trainers
Our training of trainers (ToT) section provides essential guidance for journalism educators and training professionals. Develop effective teaching methods, curriculum design skills, assessment techniques, and adult learning approaches that create engaging, impactful training experiences for journalists at all career stages. All material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.
Build your own journalism training course
Editors who want to improve their news output and raise the professionalism of their staff now have access to free training materials.
Tool: Gap analysis in media training
'Gap analysis' is an essential part of any 'training of trainers' (ToT) programme because it helps identify the specific needs of participants.
The qualities required for media training
A trainer must not shout at participants or get into loud arguments. They must not make those attending their courses feel small or humiliate them.
Evaluating the impact of training
The evaluation process at the end of a media training session begins the moment you are engaged by the media organisation you are being asked to help because this is when you know the expectations and deliverables.
Training needs assessment
Thorough research is the essential if you are to deliver high-impact media training. Never accept a brief from media managers without question - they could be wrong and often are.
The MHM public service journalism curriculum
The following curriculum is designed for journalists who want to improve their skills, and for journalism trainers to adapt and use.
Developing the potential of your staff
Media training is about investing in people - your staff. They are your most precious resource.
How media assistance could improve
Trainers have as much to learn as they have to give. That’s the message to those offering media assistance in transition and post-conflict countries from some of those on the receiving end.
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Journalism and the public interest
All news stories should, by definition, be interesting. They should immediately capture the attention and make the audience want to know more.
Lesson: Language and style basics
A lesson plan to help students understand the importance of using the right language and style in their journalism.
Conflicts of interest
In journalism, public trust is essential for credibility. One of the most significant threats to that trust are the many possible conflicts of interest that might confront journalists.







