Advanced
Our advanced section explores specialised topics for experienced journalists seeking to deepen their expertise. Develop your skills in data journalism, multimedia storytelling, investigative techniques, and complex narrative structures that elevate reporting to the next level. All our material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.
Old news is no news, updates are essential
Journalism involves an ongoing commitment to update and rework the material we are producing to ensure that it remains relevant, reflects latest developments, and continues to inform.
False equivalence and false balance
Journalists can sometimes present an inaccurate or false version of events by trying too hard to 'balance' a story or incorrectly treating elements of a story as being roughly equal.
Investigating election irregularities
What should journalists look out for when covering elections? We look at five areas.
Fake news and trust chains
"Fake news" encompasses two distinct concepts: fabricated stories masquerading as truth and the dismissal of legitimate news as false.
Presenting news content online
A journalist managing a news website is constantly involved in updating, refreshing and repositioning content in time with the evolving news flow.
Using AI as a newsroom tool
The benefits and dangers of using artificial intelligence in journalism and news production
Tool: Story Weighting System
Different news stories have a different value for your audience and for your business. Giving news items a 'weighting' can lead to impact and efficiencies.
Avoiding bias during election coverage
During elections politicians will often accuse media organisations and their journalists of bias. We look at the challenges of producing fair election coverage.
You might also likeRELATEDRecommended to you
Lesson: Remote interviewing for journalists
This lesson plan is designed to equip journalists with the strategic skills needed to navigate the challenges and maximise the advantages of remote interviewing.
Story development techniques
Journalists need to look for related stories, angles, or missing pieces of a story in order to help the audience understand the importance of the issue being covered.
Setting up a media business
A media business is like a table with four legs - the target audience, the editorial proposition, values, and the market.







