Advanced journalism

Our advanced section explores specialised topics for experienced journalists seeking to deepen their expertise. Develop your skills in data journalism, multimedia storytelling, investigative techniques, and complex narrative structures that elevate reporting to the next level. All our material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.

Fact checking graphic produced using Google Gemini

Beyond basic fact-checking

Fact-checking is a complex, evidence-based process which goes beyond simple verification, demanding critical thinking and contextual analysis.
Image of an investigative journalist - created using Imagen 3 by David Brewer of MHM

The essential role of journalism

Journalism isn’t just reporting, it’s witnessing history, challenging power, amplifying unheard voices, and making sense of a chaotic world.
Image by Kelly Static released via Creative Commons CC BY-SA 2.0

Investigating election irregularities

What should journalists look out for when covering elections? We look at five areas.
Riz Khan presenting

Engaging viewers and listeners

TV and radio presenters need to connect with the audience, building trust and respect. Here Riz Khan shares some tips for engaging viewers and listeners.
Image to illustrate AI in the newsroom - created using Imagen 3 by David Brewer of MHM

Using AI in journalism

Media organisations using AI should set clear newsgathering and production guidelines to protect journalistic integrity and maintain audience trust.
Image of scales from Wellcome Trust released under Creative Commons

False equivalence and false balance

Journalists can sometimes present an inaccurate or false version of events by trying too hard to 'balance' a story or incorrectly treating elements of a story as being roughly equal.
Image by Anthony Karanja released via Creative Commons CC BY 2.0

Editorial independence during elections

Election coverage is one of the most critical responsibilities of the media. It shapes public discourse, informs voters, and plays a vital role in safeguarding democracy.
Slide by David Brewer released via Creative Commons BY-NC-SA 4.0.

The importance of keeping records

Journalists who want to inform the audience need to keep records so that they can add context to breaking news stories without having to rely on others for background information
Image by Ed Yourdon released via Creative Commons CC BY-SA 2.0.

Examining rumour to find facts

The role of a journalist is to publish facts. To do that they often have to examine rumour and gossip as part of the newsgathering process.
Image of a news conference courtesy of Mariusz Kaminski

Brand values in news

All news organisations have values. They are the biggest part of the organisation’s brand. Journalists need to uphold these brand values at all times.
Image by David Brewer released via Creative Commons BY-NC-SA 4.0

Old news is no news, updates are essential

Journalism involves an ongoing commitment to update and rework the material we are producing to ensure that it remains relevant, reflects latest developments, and continues to inform.
An image of a news meeting created using Microsoft's AI Image Designer

Hey AI, what are the top stories of the day?

Have you ever chaired a news meeting surrounded by blank faces with no story ideas? Well, with AI that experience could be a thing of the past.

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