Advanced
Our advanced section explores specialised topics for experienced journalists seeking to deepen their expertise. Develop your skills in data journalism, multimedia storytelling, investigative techniques, and complex narrative structures that elevate reporting to the next level. All our material is free to download, adapt and use. Scroll down our site map for all the content in this and other sections.
Creating a fact-checking system
It’s the job of the journalist to try to find and present the truth, but fact-checking isn't easy. It requires a methodological approach to verification.
Computer-assisted reporting (CAR)
Computer-Assisted Reporting (CAR) refers to the use of digital tools such as spreadsheets, databases, and basic statistical analysis to interrogate large datasets.
Hey AI, what are the top stories of the day?
Have you ever chaired a news meeting surrounded by blank faces with no story ideas? Well, with AI that experience could be a thing of the past.
Tool: The Content Value Matrix
In this article we look at the 'content value matrix, a tool designed to help media managers prioritise effort and resources on the stories that really matter to the target audience.
Avoiding manipulation
One of the roles of the journalist is to scrutinise the decisions made by politicians and report the implications to the public.
Disinformation and misinformation
Journalists attempting to deal with 'fake news' need to understand the difference between disinformation and misinformation.
Tool: Story Weighting System
Different news stories have a different value for your audience and for your business. Giving news items a 'weighting' can lead to impact and efficiencies.
Using AI for story development
How artificial intelligence (AI) can help a journalist brainstorm a story in order to discover multiple news angles
Detecting AI-generated images
How can journalists identifying fake photographs with so many dramatic images being shared at speed on social media.
The use of idioms in journalism
Journalists producing serious news coverage must always write in a way that is clear, accurate, free from jargon.
The essential role of journalism
Journalism isn’t just reporting, it’s witnessing history, challenging power, amplifying unheard voices, and making sense of a chaotic world.
Climate change – language
Climate change is a complex and urgent story, demanding careful consideration of tone and language from the journalists covering the issue.
Tips for motivating journalists
Daily news meetings should be inclusive and agenda-setting. Editors must foster a culture of original ideas and risk-taking to keep staff motivated and alert.
The role of the media lawyer
Many news stories involve straightforward reporting on events, but some more complex stories might require legal advice before they are published.
Journalists and politicians
Journalism is often referred to as “the fourth estate”, and is seen as being crucial to the functioning of a healthy and fair society.














